An atmosphere that promotes innovation

In recent years, cities have been making efforts to brand themselves as "smart", "innovative" and "advanced" cities under the assumption that this contributes to the social and economic value of the city and establishing it as a centre of attraction for a quality population.

Richard Florida, an American urbanism researcher, developed the "Creativity Index" to target and measure the city's ability to attract creative people and companies. Out of it, you should focus on three key components, also known as the three T's:

1. Talent - measures the extent of the population with higher education or professional skills. The degree of merit depends on the ability to attract business as well as the ability to produce a culture of innovation and creativity.
    
2. Technology - measures the technological readiness of the place, including accessibility to high-tech industries, to integrated innovative solutions and other elements that affect the ability to develop and adopt new technologies.
    
3. Tolerance - measures the level of diversity and how the community is open to different cultures, lifestyles and ideas. A high level of tolerance can serve as a factor for entrepreneurs looking for diverse and heterogeneous environments.

How then can cities act to attract to them those factors that are the cornerstones of an ecosystem for innovation and drivers for promoting sustainability?

Attract and retain talent: A city can attract and retain talent by creating a vibrant and dynamic environment that is attractive to entrepreneurs and innovators. This can be done by offering a high quality of life, as well as by providing opportunities for people to learn and grow.

Promote collaboration and networking: A city can promote collaboration and networking by creating opportunities for people to meet and share ideas. This can be done by organizing events, such as hackathons and meetups, as well as by providing online platforms for people to connect.

Celebrate innovation: A city can celebrate innovation by recognizing and rewarding the achievements of entrepreneurs and innovators. This can be done by establishing awards and prizes, as well as by creating a culture that values creativity and risk-taking.

Provide access to resources: A city can provide access to resources to entrepreneurs and innovators by offering incubators, accelerators, and other programs that provide startups with the resources they need to succeed.

Create a supportive environment: A city can create a supportive environment for entrepreneurs and innovators by providing tax breaks and other incentives, as well as by making it easy to start and run a business.

Be open to new ideas: A city can be open to new ideas by being willing to experiment and take risks. This can be done by creating a culture that values creativity and innovation.

Be connected to the global community: A city can be connected to the global community by participating in international events and programs, as well as by attracting foreign investment. This can help to expose entrepreneurs and innovators to new ideas and markets.

By taking these steps, cities can create a vibe that is conducive to innovation and entrepreneurship. This can lead to the creation of new businesses, jobs, and technologies that can benefit the city and its residents.